Tuesday, March 3, 2015

The Magic Numbers for Content Usability

by David Brown

Our lives are lived in  moments.


We are all being Twitter - keyword driven to find content but only with a short introduction so that we can scan the numerous search results and find the best solution for our question or search.

In moments.

Posting content should be no longer than this sentence.

Or close.

40 - 60 characters.

That's all that research shows we have time and patience to read before deciding to click or move on.

So, to really make a difference in your content marketing...

Be short.

Be brief.
Such as using schema in your web site.
(see my blog Bye Bye Author Rank - Hello Schema and Content )

Engage and be awesome.

Blessings for your business, and your life.

Not in that order.

David Brown
author-publisher
Likes, Tweets, and SEO blog